The sub 4-meter compact sedan offered form the Suzuki has now been more successful product by achieving the sales mark of 3 lakh units. On an average, it manages to get sold around 18,000 units per month. This third generation was launched 17 months back and has gone up by 28 percent sales compared to the previous generation. Also, the DZire is featured in the top 10 selling cars. The top trim has 25 percent of contribution in this milestone.
Reasons behind the Suzuki Dzire sales.
Styling and Features.
When it comes to styling, the DZire looks more dominant and sleek with those DRLs, projectors and the chromed surrounded grille. In addition, the side profile also adds it a smooth flow character with those beautiful alloys. Also the rear end seems well balanced and the LED tail lamps adds a more premium touch.
When it comes to interiors, it gets premium wooden touches for the top trim. In addition, it also features 7” infotainment system with built in Android Auto, Apple Car Play and Navigation. Furthermore, it also gets an advanced cluster unit with lots of features. The cabin also provides lots of space inside and the boot storage is also the highest in the segment. Automatic climate control with provision of rear AC vents add on the comfort foe the passengers.
One of the most important reason for success are the 1.2 L K-series petrol engine developing 81 HP and 113 Nm of peak torque. The 1.3 L fiat sourced Diesel engine churning out 74 HP and 190 Nm of torque. Both of these get connected with the 5-speed Manual and 5-speed AMT gearbox option. The Automatic option offered on the Diesel also adds on some extra credit for the DZire sales figure. Suzuki also announces that 20 percent of the buyers have AMT drives.
These motors are not only powerful, but also deliver out class leading mileage. Claimed figures are around 22 kmpl for the Petrol drive and 28.4 kmpl for the Diesel. The body rests on the newly developed Heartech platform which helps it weigh light.
Safety and after sale service.
Suzuki has built the DZire with standard safety features like dual airbags, ABS and EBD as standard. In addition, top trim gets features like Engine Immobilizer, key less go, push Start stop engine switch and the reverse parking camera with sensors.
The most important factor for which Suzuki is famous for is the service network. Also, this is a plus point for the sales to be high on fire.
You can also read:- Suzuki DZire Review